Content Creation made simple: The Rise of AI Video Tools

In the digital age, content creation has become more accessible than ever before, thanks to advancements in artificial intelligence (AI) technology. 

    You’re probably using AI without realising it. 

    One area that has seen significant development is AI video creation tools, which enable users to generate high-quality videos with minimal effort and technical expertise. These tools have democratised the video production process, allowing individuals and businesses of all sizes to create captivating visual content for various purposes, from marketing campaigns to educational materials.

    Try not to feel overwhelmed by AI. See it as an opportunity to save time on tasks you don’t have much time for such as video editing. You could even use AI in the video creation process depending on the style of video you want to create. 

    1. When planning what video you want to make you could use AI algorithms to analyse user preferences and trends to provide content suggestions and recommendations, helping you to create engaging videos that resonate with their target audience.
    2. You could even create faceless videos with AI such as using images or stock videos with motivational quotes on top. When building a personal brand it’s much better to use your face. 
    3. Template-Based Creation: Many AI video creation platforms provide pre-designed templates for different types of videos, such as promotional videos, explainer videos, social media ads, and more. You can customise these templates with your own content, such as text, images, and logos, to create professional-looking videos in minutes eg CapCut and Canva. 
    4. You can get plug ins for video editing software which will edit your video for you or edit elements from voice enhancement to chopping a long video into chapters or shorts.
    5. Voiceovers and Text-to-Speech: Some AI video creation tools offer built-in voiceover capabilities, allowing users to add narration to their videos using synthetic voices generated by AI. Additionally, text-to-speech technology enables users to convert written scripts into spoken audio, further enhancing the storytelling aspect of their videos. Alternatively if you already have sound or a voiceover you could use AI to transcribe your video or add captions ie speech to text. 
    6.  All this said, you still need a human to oversee the final output, review accuracy, check for copyright infringements, make final edits and add your own creative flair. 

    Save yourself time, money and stay ahead of the game through our one-to-one coaching, group workshops or our content creation services. 

    Follow @contentupnorth @sophiemeilan_ or contact me direct through sophiemeilan.com